how to get organic followers on instagram
Is it even possible to grow your Instagram followers organically any longer? This platform is no longer just a social network. It's one of the best locations to visually promote your business and connect with your audience.
Instagram has evolved into a platform for influencers, marketers, and businesses to advertise themselves since the advent of Instagram Ads, Instagram TV, and Instagram Business Accounts.
People nowadays use Instagram to communicate not only with their friends, but also with their favourite brands and to shop online. According to studies, the majority of consumers use Instagram to find brands, and 80 percent of them follow at least one company.
There are two ways to boost your Instagram followers if you're active on the platform: sponsored and organic. If you're just getting started with Instagram marketing and aren't sure whether or not to invest your money here, you've come to the perfect place. We'll walk you through the process of obtaining organic followers in this article.
If you follow this approach, you won't have to spend any money, but you will need patience and consistency because it takes time. Slow and steady wins the race on Instagram, allowing you to cultivate a real and engaged following that is more likely to connect with your business and convert. Let's get started if you're ready to grow your Instagram following naturally.
1. Produce Interesting Content
Instagram users are active and enjoy sharing and commenting on photographs and videos they like. According to a study, Instagram photographs receive 23% higher interaction than Facebook images.
The first guideline of capturing your audience's attention on Instagram is to generate compelling content. People are more likely to share your work if it is engaging. Here are some pointers for developing compelling content and increasing your Instagram interaction rate:
Upload more video content because video posts have been shown to garner 38% more interaction than image posts. You can make your own video utilising these video marketing tools and platforms if you don't want to employ a professional video agency.
Make material that is relatable to your target audience. The best content will be determined by your target audience, therefore you must first learn who they are.
Post about trending subjects on social media platforms like Twitter, Facebook, and YouTube.
To increase engagement and subsequent follows, choose the proper hashtags. Jen Herman, Instagram evangelist and social media trainer, discusses the hashtag formula in a recent Social Media Examiner post.
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2. Plan Out Your Posts
After you've gathered new and interesting content, schedule your posts for one week to one month ahead of time, depending on how far ahead you like to plan. The key is to post at the appropriate time. After studying the top 20 Instagram accounts from 11 different industries using data from Unmetric, Hootsuite discovered that the optimum times to post varies from one business to the next.
For example, the ideal period for travel and tourism is between 9 a.m. and 1 p.m. on Fridays, while the best time for media and entertainment is between 12 and 3 p.m. on Tuesdays and Thursdays. To uncover the ideal times for your industry, read the complete Hootsuite Report.
3. Make a list of accounts that are related to your niche.
Make a list of all of your niche's rivals and major Instagram profiles. If you work in the food and beverage sector, for example, you might develop a list of all significant food blogs and restaurants who target the same demographic as you.
To better comprehend what you should publish, start by getting to know these accounts. Consider the following questions as you compare brands:
What are the issues that their audience is interested in?
Which of your posts has the most likes?
How frequently do they update?
Now, leverage the accounts of your competitors to grow your own following.
This is one of the most significant components of what you'll do to increase your audience on Instagram if you want to make money as an influencer. You're more likely to drive the interaction that firms want to see when they hire you as their influencer if you have a distinct niche.
Remember to keep your blog updated. Use this free competitor analysis guide and template to conduct a content competition analysis.
4. Follow the followers of your competitors
Following their followers one by one after you have your list of accounts is the next step. They're your target market because they already follow your competitors, indicating that they're interested in your industry and, most likely, what you're sharing.
You can only follow 50 to 100 people each day according to the current Instagram algorithm. If you follow more than 100 individuals on Instagram every day, your account may be suspended by Instagram. Again, go slowly and steadily.
5. Like and comment on posts from competitors' followers.
Dedicate yourself to engaging with a large number of followers and engaging truthfully as you do so, leaving comments on topics that you find particularly interesting. This demonstrates that you're paying attention to what they're saying while also ensuring that you're seen. Many of these followers will likely like what you're sharing and follow you back, making it a simple approach to grow your Instagram following organically.
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6. Participate in an Engagement Group
A network of Instagram users who help each other acquire more interaction and followers is known as an Instagram Engagement Group. The majority of these groups are on Telegram, and HopperHQ explains how they operate:
"Instagram Engagement Groups are essentially group dialogues that take place on Instagram and other platforms" (e.g. there are several on Telegram app). They're termed engagement groups because everyone in them is willing to like and/or comment on other people's postings in exchange for their own being liked and/or remarked on."
If one of the group members creates a new Instagram post, the entire group will participate by like, sharing, and commenting on it. To ensure that everyone gets the most out of each post, most groups have rules that you must follow in order to participate.
The larger the group, the quicker you'll gain followers. What's even better is a group that can like and comment on new posts as soon as they're published. This makes it simpler to be listed on the Instagram Explore Page, allowing you to grow your Instagram following organically.
Free engagement groups can be found at:
BoostYour Social Media
Following accounts that offer Instagram Follow threads, such as LarsenMedia, can also help you generate engagement and, more crucially, organic followers. The concept is simple: you announce yourself in the comments, and then everyone follows each other in return. All of the accounts are real and authentic, making it a simple way to gain new followers, sometimes as many as 60 to 100 in a single day.
7. Repetition and Consistency
These approaches work and are free to utilise if you don't want to spend money but yet want to create an engaged audience. This method, in my experience, is quite effective at acquiring your first 1,000 followers in two months. This means that you may gain 10,000 followers without spending a dime in less than two years. All while cultivating a loyal and active following.
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